Though it’s nearly 25 years old, the PDF may be more useful than ever in our increasingly multi-device, cross-platform world. Much of the time you can get by with a free PDF reader to review and comment on these files. But inevitably, particularly in a business setting, you’ll need to edit a PDF file and that usually requires upgrading to a premium PDF editor.

• Nitro Software Inc

Best PDF editors 2019

• The Nielsen Corporation is a global provider of market research and analysis of media and viewer interaction. It attempts to provide its clients with valuable insights into consumer behavior.
• What’s next is always changing—the way you work, your industry, consumer behavior. The only constant is that it never stops. That’s why at Nielsen, we’re inspired.

• Adobe Acrobat Pro DC: Best overall [adobe.com]
• Nitro Pro 12: Runner up [gonitro.com]
• PDF Architect 6 Professional: Best budget option [pdfforge.org]

Historically, Adobe Acrobat has been the best option, but it has also been the most expensive, often putting it out of reach of individuals and small businesses. That has given rise to a wealth of alternatives with varying features and costs. We looked at several top PDF editors to see what they offer and how they stack up against each other. See below for why we choose our top picks, and scroll to the bottom to see all of our PDF reviews.

Updated 7/24/19 to include our review of Adobe Acrobat Pro—learn how our favorite PDF editor has gotten even better. See the bottom of the page for a list of all our PDF editor reviews.

July 1, 2012 By 9 Comments. NITRO is Nielsen software for analysis and reporting. NITRO provides database access through Microsoft Excel. Operates as a sub-program within Excel so user has access to Nielsen data surrounded by the familiarity and power of the regular Excel environment. NITRO stands for Nielsen Interface To Office.

Best overall PDF editor

Acrobat Pro DC's comprehensive PDF features show why it's still the editor against which all others are judged.

Adobe Acrobat Pro DC remains the industry standard for good reason. Its rich combination of creation, editing, reviewing, and security features are what the best alternative options are built on, but we feel Acrobat still does it best. Its recent interface redesign makes it much easier to navigate its robust toolset than the nested menus of yore, and its cloud subscription option puts its advanced features within reach of more individuals and small businesses. (Read our full review of Adobe Acrobat Pro and see how it compares to the Adobe Acrobat Standard DC.)

Runner-up

Nitro Pro 12 is an excellent PDF editor that will streamline your document workflow.

Nitro Pro 12 bumps its previous version, Nitro Pro 11, for the runner-up spot. Its now full integration with Nitro Cloud—as part of Nitro Productivity Suite—makes collaborating on documents and securing signatures easier than ever. The ability to perform common editing tasks right in a browser rather than having to toggle over to the desktop program makes document workflows feel simpler and more seamless. (Read our full review).

Best budget PDF editor

PDF Architect 6 Professional is an affordable business-ready Acrobat alternative that doesn't sacrifice performance for price.

This customizable PDF editor comes in several different flavors, each with its own set of “modules,” or tools, so you can purchase only those you need. But even the Professional edition, which has a near complete tool set, only costs $109. You sacrifice little for that affordability, as it includes plenty of review, collaboration, and security features. (Read our full review.)

A word about online PDF editors

Nitro Software Inc

Why spend a chunk of change on a desktop editor when free online PDF editors abound? The simple answer is because you get what you pay for. Generally, free online editors will let you add text and comments, merge and split documents, and convert files to and from PDF. With rare exception, however, they won’t let you edit existing text and many have file-size and page-volume restrictions. And a lot of them will watermark your edited document. For these reasons, web PDF editors are best reserved for simple, fast editing jobs. Call in these big dogs for anything more demanding.

What to look for in a PDF editor

• Create, convert, and export PDFs: The most fundamental function of a PDF editor is to make PDFs, either from scratch, scanned hard copies, or by converting digital documents. A good PDF editor should be able to transform a variety of file types—from Microsoft Office formats to images to HTML—and do so seamlessly, preserving the original formatting. It should also include OCR technology to make the PDF text searchable and editable. Likewise, a good PDF editor must be able to export PDFs into other editable formats such as Microsoft Word and PowerPoint, HTML, or plain text, maintaining the original files hyperlinks, images, and other elements.

• Content editing: Another bit of magic that PDF editors unlock is the ability to modify text; insert, resize, and move images; and reorganize pages in the PDF. A good one will perform these tasks as easily as in a text document or slide deck, allowing in-line editing, dragging-and dropping graphics, and adding or removing hyperlinks.
• Review and annotate: A good PDF editor should also let you or anyone else using it add comments and other annotations to PDF files during review. It should have tools to mark up both text documents and graphic-heavy files like webpages. Common options include sticky notes, callout boxes, highlighting, freehand drawing tools, and stamps with messages like “approved,” “revised,” and “confidential.”
• Security: All businesses deal with documents containing sensitive data. Look for a PDF editor that includes security features that allow access for authorized eyes only. Good options will usually offer several levels of security, including password protection, permissions setting, and content redaction, which “blacks out” selected text and images. Most PDF editors will also offer one or more ways to electronically sign documents.
• Mobile support: While deep PDF editing is best done on a desktop, it’s nice to be able to review and annotate files when you’re out and about. While PDFs can typically be reviewed in any PDF reader or editor, regardless of which one they were created in, consider looking for an editor that has a dedicated mobile app, is optimized for mobile devices, or allows cloud access to features through a mobile browser.

One of the great things about a PDF is that it can be read and edited in any PDF program regardless of which one it was created in. So beyond the features outlined here, let your personal preferences guide you in making your decision.

All PDF reviews

If you want to learn more about all of the PDF editors we reviewed, see the list below. We’re kicking off our guide with six PDF editors, but we’ll continue to evaluate more as time goes on—as well as re-evaluate those we’ve already reviewed.

The Nielsen Corporation, self-referentially known as The Nielsen Company, and formerly known as ACNielsen or AC Nielsen, is a global marketing research firm, with worldwide headquarters in New York City, United States. Regional headquarters for North America are located in Chicago.^[1]

As of May 2010, it is part of Nielsen Holdings.

This company was founded in 1923 in Chicago by Arthur C. Nielsen Sr. in order to give marketers reliable and objective information on the impact of marketing and sales programs. ACNielsen began expanding internationally in 1939, and now operates in more than 100 countries.

Activities[edit]

One of Nielsen's best known creations is the Nielsen ratings, an Audience measurement system that measures television, radio and newspaper audiences in their respective media markets. In 1950 they acquired the C. E. Hooper company and began attaching recording devices to a statistical sample of about 1,200 consumer television sets in the U.S.^[2] These devices used photographic film in mail-in cartridges to record the channels viewed by the consumer and thus determine audience size. Later they developed electronic methods of data collection and transmission. Download who wants to be a millionaire indonesia apk. In 1996, Nielsen split off this part of its operations into a separate company called Nielsen Media Research (NMR), which operated as an independent company until it was acquired by DutchconglomerateVNU in 1999. The company was headquartered in Stamford, Connecticut before the acquisition by VNU.

Another market research tool is the Homescan program where sample members track and report all grocery and retail purchases, allowing purchasing patterns to be related to household demographics. Homescan covers several countries including Australia, Canada, the United Kingdom, and the United States. In 2004, ACNielsen chose the CipherLab CPT-8001 as its data collection terminal for the Homescan program throughout Asia.^[3]

International[edit]

In Germany, ACNielsen gained reputation for their introduction of the Nielsen areas (or Nielsengebiete in German), each of which includes one or more German federal states sharing a similar economic structure, culture, and consumer behaviour. Marketing strategies in Germany depend considerably on the Nielsengebiete, to the extent that some trademarks or marketing campaigns have only been introduced in some of the Nielsengebiete. In many newspapers and magazines disseminated nationwide, advertisements may be placed for just one or some Nielsengebiete; the circulation figures of print media are often stated according to Nielsengebiete as well.^{[citation needed]}

Mergers and acquisitions[edit]

In 2001, ACNielsen itself was acquired by VNU, as part of VNU's Marketing Information group, and thus is now under the same corporate umbrella as the company it spawned, NMR. Nielsen Media Research is based in New York City, while ACNielsen headquarters remain in Schaumburg, Illinois.

ACNielsen is also sister company to Nielsen//NetRatings, which measures Internet and digital media audiences, and Nielsen BuzzMetrics, which measures Consumer-Generated Media.

In 2005, ACNielsen initiated their MVP (Media Voice Panel) program. Panel members carry an electronic monitor that detects the digital station and program identification codes hidden within the TV and radio broadcasts they are exposed to. At night, members place the monitor in a cradle that sends the collected data through the home's electrical wiring to a relay device that transmits it by phone, making it one of the first practical uses of electrical wiring as a home network. With an approximately one week notice to members, the MVP program ended on March 17, 2008.

In 2007, the owner VNU changed its name to 'The Nielsen Company'.

Arthur Charles Nielsen Jr. (born April 8, 1919)^[4] the man who acquired the company from his father, died at the age of 92 on October 3, 2011.^[5]

See also[edit]

References[edit]

1. ^'Error 404'. www2.acnielsen.com.
2. ^'Milestones, Jun. 16, 1980'. 16 June 1980 – via www.time.com.
3. ^'CPT-8001 Preferred Terminal For AC Nielsen (Asia Pacific)' IT Reseller Online, 2004-10-28
4. ^[1]
5. ^http://www.miamiherald.com/2011/10/05/2440615/arthur-c-nielsen-jr-head-of-tv.html

Examples for marketing based on Nielsen areas:[2][3][4]

External links[edit]

• Nielsen Wire - Nielsen news blog